The Assistant Director of Admissions’ (ADA) specified areas of responsibility would be to assist in implementing the entire admission goals and strategies of the University. In addition to this, the ADA will assist in developing marketing campaigns that convey the mission of the institution to prospective students.
- Schedule and conduct interviews
- Accurately and completely explain educational programs, expected outcomes, student services, and financial considerations to prospective students and parents.
- Serve as direct supervisor for admissions team members.
- Train admissions team members to recruit, enroll, and start new students using the current and new admissions methodology.
- Develop, coach, and manage admissions team members to ensure that goals are met or exceeded.
- Set semester-wise and annual goals for members of the admissions team.
- Accurately forecast projected new students on a periodic basis
- Report weekly, monthly, and semester data to show team/individual performance and productivity.
- Manage inquiries to achieve prompt contact and performance activity weekly goals; utilize approved recruitment policies/formats; and redirect unqualified candidates based upon incompatible career goals.
- Maintain a high level of customer service through contacts with prospective and current students; act as student agent and adviser.
- Represent TAU at fairs, open houses, and other interested individuals and other recruitment events.
- Participate in developing and implementing strategic enrollment goals for the University.
- Assist with various marketing activities, applicant file evaluation, and a variety of administrative activities as assigned.
- Analyze the effectiveness of recruitment activities and report on these activities to the Director of Admission and CEO
- Promote and maintain favorable relationships with agents/ education consultants /influencers of the admissions process.
- Assist other personnel and departments with data collection and problem-solving. Work with other departments to ensure a positive, student-focused work environment.
- Other duties as assigned.
- Education & Training: A Bachelor’s degree is encouraged. Those without a bachelor’s degree but with substantial admissions experience may be considered.
- Experience: A minimum of 3 years of recruitment or admissions experience or similar background is preferred.
- Related Knowledge, Skills, & Abilities: Proficiency with Microsoft Office suite required; knowledge of database/CRM applications encouraged. Social media and Digital marketing experience will be a plus.
- Other Qualifications: The ability to work evenings and weekends may be required during the major admissions time; Travel may also be required.